AH HUAT WHITE COFFEE KOPITIAM CHARCOAL ROAST 15SX28G

Description

AH HUAT WHITE COFFEE KOPITIAM CHARCOAL ROAST 15S × 28G is an instant 3-in-1 white coffee sachet pack from Ah Huat’s Kopitiam series, designed to replicate traditional Malaysian charcoal-roasted kopitiam coffee in a convenient format.

This variant is built around a charcoal-roasted coffee profile, which differentiates it from standard white coffee. According to product formulation, it uses a blend of freeze-dried, spray-dried, and microground coffee to enhance aroma depth and create a more layered coffee taste. (Ah Huat)

The roasting style is the key defining feature. “Charcoal roast” refers to a deeper roasting process that produces a smokier, more robust aroma with reduced acidity and a stronger aftertaste compared to regular white coffee. The result is closer to traditional kopitiam coffee shop flavor rather than a light instant coffee profile.

Each sachet is pre-mixed with:

• Coffee powder (charcoal-roasted blend)
• Non-dairy creamer (body and smoothness)
• Sugar (pre-balanced sweetness)

So preparation is fully instant:

• Empty sachet into cup
• Add ~180–200 ml hot water
• Stir evenly
• Optionally adjust with ice for iced coffee version

Sensory profile:

• Stronger roasted aroma than standard white coffee
• Slight smoky undertone from charcoal roasting process
• Creamy mouthfeel
• Noticeable sweetness (fixed in formula)
• Low perceived bitterness due to white coffee roasting style

Positioning-wise, this is a mid-range “heritage-style” instant coffee, targeting users who want a more authentic kopitiam-style taste without manual brewing. It sits above basic 3-in-1 white coffee in aroma complexity, but remains a convenience product rather than specialty coffee.